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天津鋼管国際貿易有限公司
TIANJIN PIPE INTERNATIONAL CHINA CO.,LTD
ABOUT US
TIANJIN PIPE INTERNATIONAL CHINA CO.,LTD
ABOUT US
BRIEF INTRODUCTION
STRATEGY
OVERVIEW OF ENTERPRISES

Brand strategy: 


1. Product category expansion strategy

2. Brand extension service strategy, 

3. Multi brand comprehensive sales strategy, 

4. Launching new brand strategy,

5. Global cooperative brand strategy.

1. Product Category Expansion

Through our extensive channel advantages, we provide customers with cross industry product categories to expand their business

2. Brand Extension Service

We shape our own value and image of our products and services through brand promotion, which is a series of activities that are widely recognized by consumers. The main purpose is to enhance brand awareness.

3. Multi Brand Comprehensive Sales

With the increasingly fierce market competition, co branding between brands has become a common commercial means. This collaborative approach not only expands the brand's influence and increases product market share, but also brings consumers more diversified and innovative product choices.


Multiple brands collaborate to jointly launch new products or marketing campaigns. This cooperation approach can achieve complementary advantages, share the costs of research and development, production, promotion, and other aspects together, while also overlaying the influence of each brand to create a new brand image and value.


Expanding market share: Brand co branding can attract non overlapping brands to the other party's consumers, further expanding market share.
Enhancing brand influence: Combining two brands that already have a certain level of influence can enhance each other's influence.
Creating new products: Collaboration between brands can stimulate new ideas and products to meet consumers' needs for diversified products.
Risk sharing: Brand co branding can share costs and risks through joint research and development, production, promotion, and other processes.

4. Launching New Brand

Launch a personalized new brand: If a company's brand wants to remain invincible in competition, it must maintain technological innovation and constantly update and replace its products.

5. Global Cooperative Brand

More frequent cross-border cooperation: Brands in different fields will try cross-border cooperation more, jointly launching more creative products and marketing activities.